Long-Bell Brewing Co.
A microbrewery based inside an old lumber house in Clinton, OK.
Client
Long-Bell Brewing Co.
Industry
Brewery
Service
Visual Identity
|
Logo Design
Date
Jun 1, 2022
Location
Clinton, OK
About the Client
After being involved with the craft beer industry in Oklahoma for the past 7 years I had noticed this microbrewery on Instagram. We developed a relationship through messages and got to know them personally at local beer festivals.
Pictured above are the recent designs for their RTD seltzers. (Photos from Anthem Brewing Co.)
The Challenge
They were developing a microbrewery in Clinton, OK. It sits on old Route 66 and has quite a bit of traffic that visits the area. They needed a brand that stood out and reflected the building's history as well as the local culture.
The Results
After a lot of sketches and ideations we boiled it down the the branded white oak leaf. It tied in to the history of the old lumber warehouse they resided in as well as the cattle farms in the area. I created several other elements for their glassware, merch and other advertising needs.
